v1 - blackBlogz
From Small Business to International Runways

From Small Business to International Runways

Photo of Ines

Ines

4 mins read   •   February 18, 2025

Have you ever felt that a piece of clothing can express more than just style, but also your identity? Akrouf’s designs invite you to experience that very connection. With every stitch and silhouette, his creations become a canvas for self-expression, enabling you to showcase a unique blend of elegance and boldness.
Born in Algeria,Karim Akrouf grew up in a el borj city steeped in history, art, and tradition. From his small business ,how did karim reach the international runways ?Let's figure it out!
Imagine a world where the golden dunes of the sahara meet the sleek sophistication of parisian runways. Where traditional Berber embroidery dances effortlessly on modern silhouettes, and every stitch tells a story of heritage, resilience, and innovation. This is the world of Karim Akrouf, the Algerian designer who’s not just making clothes he’s crafting a movement. And if you haven’t heard of him yet, consider this your official introduction to the man who’s redefining what it means to be an algerien fashion icon.
Karim's journey started when he came back from paris,after his graduation he came to algeria and start his small business as designer and dress maker .he made traditional algerien dresses for women of his family. After the small success he acheived, karim's talent became stronger,obvious ,and special .
Fast forward to Paris, where Akrouf honed his craft at some of the most prestigious fashion schools. But here’s the twist: instead of losing himself in the glitz and glamour of the fashion capital, he stayed true to his roots. His designs became a love letter to Algeria, blending the rich textures and patterns of his homeland with the clean lines and modern aesthetics of European fashion

The Collection That Changed Everything

In 2015, Akrouf made his debut at Paris runways. The collection was a revelation. Think flowing gowns that mirrored the undulating waves of the Sahara, jackets adorned with intricate Berber motifs, and a color palette that evoked the earthy tones of the Algerian landscape. The fashion world took notice. Critics raved, editors clamored, and just like that, Akrouf was no longer a hidden gem he was a star.
Karim Akrouf 2015 collection

Celabrities,Red carpet,iconic moments for karim Akrouf

If you've ever scrolled through instagram you have seen one of algerien celabrities wearing fascinating traditional clothes from karim Akrouf's collections !! Remember the dress of miss algeria 2018 "khadija benhamou" the bleu kaftan with a simple beautiful design ? That was akrouf's work .The dress, with its hand-embroidered details and cascading silhouette, was more than just a fashion statement it was a masterpiece.
Khadija behamou isn’t the only one who’s fallen under Akrouf’s spell. The famous fashion blogger and the instagramer Marwa ,who is know under the name of "The Doll beauty " and other have all been spotted in his designs. But here’s what makes it even more special: when these women wear Akrouf’s creations, they’re not just wearing clothes. They’re wearing a piece of Algeria, a story of resilience and beauty that transcends borders.
Attention!! Karim Akrouf works not just for women! Have you met ever seen his designs for men ? Step into his world, where every meticulously crafted piece challenges conventional menswear with a bold fusion of heritage and modern flair. Imagine a wardrobe where sharply tailored suits and avant-garde streetwear coalesce into an expression of your unique identity. Wearing traditional algerien outfit make you look original .you can have other options and maybe better then the formal normal classical suite! Are you ready to know more about karim akrouf traditional style for men? With Akrouf’s innovative designs, your journey into contemporary fashion becomes an invitation to redefine what it means to be truly stylish,authentic and original !

Akroufw in Project Runway El djazayer

Akrouf fuses cultural heritage with daring modernity, creating pieces that challenge and redefine traditional style. He participate in project runway el djazayer program as one of the three judge.

UNESCO and karim Akrouf

UNESCOchose Karim to represent Algeria from16 to 19 october2024 in African fashion week "CANEX "in Cairo.He present in his collection Algerie kaftan ،karako ,fergani and other algerien traditional clothes . The show was a huge success for karim and his team and for algerien heritage .
Karoko from akrouf's CANEX show Cairo,Egypt
Karokou from akrouf's CANEX show Cairo,Egypt
Algerien modern bernouss for women,from akrouf's CANEX show Cairo,Egypt

The best designer in arab world

Akrouf had the title of the best arab world designer three time in a row2022/2023/2024.Why Karim Akrouf Has won the title of best designer in the arab world three times in a row?Have you ever wondered what sets a designer apart so distinctly that they continuously claim the top spot in the fashion arena? Karim Akrouf is one such visionary whose creative genius has earned him the title of best designer in the arab World three consecutive times. He has a special touch with creativity and modernity without ignoring the tradtional and old style.
Important fact for you: keep an eye on Karim Akrouf. Follow his journey, celebrate his achievements, and maybe just maybe treat yourself to one of his stunning creations. Because when you support a designer like Akrouf, you’re not just buying a piece of clothing. You’re investing in a vision, a story, and a future where fashion is as meaningful as it is beautiful.
Karim Akrouf's design make you see the traditional clothes like a fairy tale . And trust us, you’re going to want to be part of this revolution.
Photo of Ines

Ines

4 mins read   •   February 18, 2025